Roll out the blue carpet, the loveable Smurfs have arrived for MOTIONGATE™ Dubai!

Papa, Smurfette, Vanity and Brainy Smurf ring in Global Smurfs Day in the city, while prepping for their future home at MOTIONGATE™Dubai, part of Dubai Parks and Resorts   smurf day

Dubai has been ‘Smurfed’ by the official arrival of four loveable Smurfs: Papa, Smurfette, Brainy and Vanity who recently landed in the city of their future mushroom-capped home in MOTIONGATE™ Dubai the action-packed Hollywood-inspired theme park, part of the wider Dubai Parks and Resorts. Adding to the festivities, the little blue friends are celebrating Global Smurfs Day (June 25th) in advance with a sneak peek of Smurfs Village, one of five themed Zones at MOTIONGATE™ Dubai.

“The Smurfs are adored across the world and we’re absolutely thrilled to welcome our loveable blue friends to their new residences at Smurfs Village Zone at MOTIONGATE™ Dubai. Here, guests of all ages will rediscover their inner child as they join the colony of Smurfs and relive their exciting adventures through immersive rides, unique Smurf interactions, delicious food and so much more,” said Guido Zucchi, General Manager for MOTIONGATE™ Dubai.

This October, Smurfs Village Zone will breathe life as the largest Smurfs-inspired theme park area in the world. Parents and kids will feel immediately charmed walking alongside larger-than-life mushroom capped houses, lush forested surroundings and embracing the infectious charm of the resident Smurfs while exploring rides, live shows, play areas, dining and more.

“Movies are a favourite leisure pursuit in this region, and MOTIONGATE™ Dubai is combining the best of Hollywood cinema, theme parks and live entertainment to create an amazing experience for our guests throughout their journey at Dubai Parks and Resorts. With so much unique offerings in our destination, we are confident Dubai Parks and Resorts will be creating unforgettable memories for everyone,” said Stanford Pinto, Chief Parks Operating Officer, Dubai Parks and Resorts.

In total, there are five family-friendly rides and attractions including: Smurfs Studios Tour, an interactive ride which takes guests behind the scenes of the Smurfs movie set; Smurfs Village Playhouse, a one-of-a-kind theatre show where kids can interact with an animated Smurf; SmurfBerry Factory, a soft-play area filled with foam Smurfberries; Woodland Play Park, an outdoor adventure play area and Smurf Village Express, the perfect first-time roller coaster for young ones. Finally, keep your eyes out for local residents Papa, Smurfette, Brainy and Vanity as they parade the village, spreading Smurfy cheers to fans while posing for keepsake photos.

 

DID YOU KNOW?

  • You can meet your favourite Smurfs in person! Papa, Smurfette, Vanity and Brainy Smurf will soon be taking residence in Smurfs Village, be on the lookout for your loveable blue friends!
  • The Smurfs know Dubai likes its superlatives! Smurfs Village will be the first Smurfs-inspired theme park zone in the region, and the largest of its kind in the world!
  • Variety is key! Smurfs Village has the most diverse and unique mix of Smurfs-inspired rides including the world’s first Smurf-inspired roller coaster – Smurfs Village Express, another ‘Dubai first’!
  • Brainy Smurf is the host of Smurfs Village Playhouse, and he can answer your questions! Using innovative technology and a bit of Smurf ‘magic’, kids can indulge in two-way conversation with Brainy Smurf – expect some witty responses in return!
  • You can dine like a Smurf under a mushroom-capped house! At Very Smurfy Café, Baker Smurf has created a special menu of delicious treats included some fun Smurf-themed desserts!

Scheduled to open in October this year, MOTIONGATE™ Dubai is part of Dubai Parks and Resorts which will also feature two additional theme parks and a water park all in one amazing destination.

Annual Passes are now on sale at www.motiongatedubai.com or www.dubaiparksandresorts.com offering 365 days of action. By purchasing an Annual Pass now, fun-seekers will guarantee their place as one of the first to experience this world of fun and adventure, as the passes will include exclusive preview access to the parks. In addition, Annual Pass holders who use their passes in 2016, will be given an extended validity until December 31st 2017, meaning even more opportunities to ‘Experience Amazing’.

-ENDS –

 

Notes to Editors

Follow MOTIONGATE™ Dubai’s social media channels and website for the latest updates and news:

Facebook: https://www.facebook.com/motiongateDubai

Instagram: https://www.instagram.com/motiongatedubai

Twitter: https://twitter.com/motiongateDubai

Website: www.motiongatedubai.com

 

About MOTIONGATE™ Dubai

MOTIONGATE™ Dubai is the place for Hollywood-inspired fun and adventure in the Middle East, inviting guests of all ages to step into the magical, mythical worlds of some of cinema’s most beloved movies. Uniting three legendary film studios in one theme park – Sony Pictures Studios, DreamWorks Animation and Lionsgate – visitors will go beyond the screen and immerse themselves in the magic of Hollywood, ensuring fun for the whole family year round and creating memories to last a lifetime.

Spread across five zones, guests of all ages will be entertained by 27 key rides and attractions including roller coasters, multi-media dark rides, interactive play labs, media-based theatre shows, plus a full program of roaming entertainment and live dance performances. Inspired by 13 of Hollywood’s most beloved live action and animated films, visitors will be transported into the world of movies including Shrek, Ku Fu Panda, Hotel Transylvania, Ghostbusters, The Smurfs and The Hunger Games.

With nine family-friendly restaurants, 15 themed retail outlets and a multi-purpose theatre, seating 1,000 guests, as well as multiple kiosks offering light bites and merchandise throughout the park, visitors have a full range of choices for dining, entertainment and relaxation beyond the rides and attractions. As part of its full-service offering, MOTIONGATE™ Dubai is enhanced with smart technology, smart queuing, shaded walkways and offers full access for visitors with mobility impairments.

Set to open in October this year, MOTIONGATE™ Dubai is part of the amazing experience of Dubai Parks and Resorts, the region’s largest multi-themed family entertainment destination.

 

Dubai Parks and Resorts PJSC (DFM: DUBAIPARKS), is set to be the region’s largest integrated theme park destination comprising three theme parks: MOTIONGATE™ Dubai, a movie inspired theme park showcasing some of Hollywood’s most beloved characters from DreamWorks Animation, Sony Pictures Studios and Lionsgate; Bollywood Parks™ Dubai, the first theme park based on the sights and sounds of Bollywood; as well as LEGOLAND® Dubai, a unique, interactive theme park for families which will bring the well-known LEGO® brick to life in a playful learning environment; and LEGOLAND® Water Park, the region’s first water park catering to families with children 2-12.

The entire destination will be connected by Riverland™ Dubai – a retail, dining and entertainment walkway located at the heart of the destination and guests can stay at the Lapita™ Hotel, a Polynesian-themed resort catering to families, which will be managed by the Marriott Group.

Set to open in October this year, the AED 10.5 billion development is spread across 25 million square feet of land located on Sheikh Zayed Road in Dubai opposite the Palm Jebel Ali.  6.7 million ticketed visits are projected for 2017, the first full year of operation.

For more information go to: http://dubaiparksandresorts.com

For further information please contact:

Sameh Hamtini / Dina Bajjali
ASDA’A Burson-Marsteller
Email: sameh.hamtini@bm.com / Dina.bajjali@bm.com
T: +971 4 4507600

 

About Peyo, Lafig Belgium/IMPS (International Merchandising Promotions & Services)

IMPS, together with LAFIG Belgium, are the official licensors of the little blue-skinned characters ‘The Smurfs’. Over the years, IMPS has worked in close collaboration with its agents worldwide to develop successful licensed merchandising, retail and co-branded promotions, publishing activities broadcasting deals Theme Parks Live Shows that have secured the everlasting success of the Smurfs. IMPS is run by Véronique Culliford, the daughter of Pierre Culliford, the creator of the Smurfs, who is better known under his pseudonym Peyo. Véronique has run IMPS since 1984 and controls with LAFIG Belgium the rights to the Smurfs characters and the Smurfs licensing worldwide.

For further information please contact:

Dina Bajjali or Samantha D’sa
ASDA’A Burson-Marsteller
Email: Dina.Bajjali@bm.com or Samantha.dsa@bm.com
T: +971 4 4507600